Addison Rae Announces IPSY Beauty Box Collab


| LAST UPDATE 01/19/2022

By Georgina White
addison rae IPSY collab
Instagram via @addisonraee

Whether you're rounding up some ideas to - ahem - subtly drop hints to bae for Valentine's Day, or you're looking for a little galentine's day treat, look no further: Addison Rae and IPSY have officially got you covered! The TikTok dancer-turned-Hollywood star just announced her latest collaboration - and it's totally got the beauty enthusiast inside of us jumping with excitement. So let's take a look at the beauty partnership and what's in store for IPSY lovers…

The announcement first came on January 12th, when the He's All That star shared the big news on her Instagram. "I'm SO excited to announce that I'm the curator of @IPSY's February Glam Bag X!" the influencer shared with her 40+ million followers. "I had so much fun choosing the products for this collection, and I can't wait to see what y'all think." It's safe to say that even before the month of February has rolled around, this collab has made some serious noise on social media. In just five days, Addison's promo video for the partnership raked in over one million views, with fans showing major love in the comment section. "Literally counting down the days," one user wrote. Another added, "you know these products are going to be fire!" And we couldn't agree more - especially after taking a peek at what's included in next month's haul. Keep scrolling!

ipsy bag addison rae
Instagram via @addisonraee
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"In my GBX, you'll get 8 full-size products worth more than $500, all for just $55!" the Obsessed singer explained of the major savings. But what about the goodies? Well, with a beauty and fragrance company of her own, you can bet that Addison knew just what to include in her collection. For starters, she included a product from her ITEM BEAUTY range, the Daily Eyeshadow Palette. She also selected not one, not two, but six Pat McGrath Labs lip glosses! Perfect for that glowy V-Day look. And of course, no face is complete without the brows, and Rae thought of that too. That's why IPSY subscribers can look forward to the coveted Anastasia Beverly Hills clear brow gel coming to their door.

Consider us sold. Be sure to check out the iconic collection for yourself here. And remember to stay tuned for all your need-to-know beauty updates!

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