Your Guide to the #OLAPLEXBUN TikTok Trend


| LAST UPDATE 02/25/2022

By Peral Simons
Olaplex Bun, TikTok Trends
Edward Berthelot via Getty Images

The "clean girl aesthetic" (minimal make-up, slicked-back hair, and perfect brows) has been dominating our TikTok, and Instagram beauty feeds for months now. So it was only a matter of time before we were focusing on the hair part of the equation and being taught how to achieve this "clean hair" look - heavily inspired by supermodels like Kendall Jenner and Bella Hadid. Beauty gurus everywhere have discovered a trick which helps you promote healthier hair while rocking this popular shiny, slicked-back hair look, and people are going wild for it! Here's what to know.

The #OlaplexBun TikTok trend, which already has over 5 million views, includes a number of video tutorials on how to achieve this hairstyle which is the perfect solution for any bad hair day. The trend also goes by the hashtags #OlapexSlickBun and #BellaHadidBun. So what is the secret behind this beauty hack, and is it worth it?

@itsmevalq The multitasking for perfect hair 👌🏻 #olaplex3 #hairmask #millenial ♬ original sound - Kentrell💚
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A deep-dive into these TikTok tutorials, and it seems you'll need to start with a trip to the Olaplex site. Allow us to summarize the process: You'll start by brushing and dampening your hair with water. After that, apply Olaplex No.3 Hair Perfector all over your hair, like a deep-conditioning hair mask. Alternatively, many can be seen using the anti-frizz and strengthening Olaplex No. 6 Bond Smoother. You are then free to leave the treatment in your hair for as long as needed.

Bella Hadid, Olaplex Bun
Samir Hussein/WireImage via Getty Images

To complete the look and create the famous slicked bun, smooth down the hair to the scalp and tie your hair into a ponytail, applying a very small amount of Olaplex No.7 Bonding Oil to the ends. Twist the hair into a low bun and secure with bobby pins if necessary. Add more No.7 to tame any flyaways. Hairstylist Nunzio Saviano explained to SHAPE magazine that "the hair in the bun tends to be warmer and stays damp. The heat opens the cuticle of the damp hair, allowing the treatment to penetrate more deeply (into the cortex) and do its magic." We can't promise you that this is precisely what Bella Hadid is doing to achieve this look, but either way, if we're one step closer to looking like her while protecting our hair, we'll give it a shot!

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