There is no stopping Kim Kardashian. She's sold us the fashion looks, the make-up, the fragrances, and even the shapewear - and now she's taking care of our skin too! Taking to Instagram on Wednesday, the billionaire businesswoman, reality show star, and all-around influencer announced her latest business venture, SKKN by Kim. A nine-step skincare line that will help you to achieve glowing, healthy skin - just like Kim.
"I'm excited to finally introduce to you SKKN BY KIM," she wrote alongside photos of herself and the products. "A rejuvenating nine-product skincare ritual that I have developed from start to finish." She made sure to point out that the products are all made with "refillable packaging, and clean, science-backed ingredients designed to nourish all skin types, tones, and textures at all stages of maturity." Shortly after, Kim uploaded to her Instagram stories a slightly more in-depth guide to each product, explaining its purpose and benefits. According to Kim, her products should be applied in the order of cleanser, toner, exfoliator, vitamin C8 serum, eye cream, face cream, oil drops, and night oil.
For anyone questioning Kim's qualifications to run a skincare line, she says she's learned from the best in the industry over the years and is now applying all this knowledge to her line. "I've been so privileged to learn about skin and skincare over the years from the world's top dermatologists and estheticians, and every bottle from my new line is filled with the knowledge I've accumulated along the way," she assured.
At the same time, she explained in a press statement that her struggle with psoriasis inspired her to create the line. "What began as a psoriasis diagnosis became the catalyst for my journey of skin-care discoveries, inspiring me to learn more about my skin and how to care for it." With Kim's incredible track record of creating billion-dollar companies, it seems whatever Kim touches turns to gold - maybe even our skin! The products will all be available on the store website starting June 21. Set your reminders now!
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