KUWTK might've had its series finale, but the Kardashian-Jenner empire keeps on growing. Ever since the Kylie Cosmetics' Instagram account was wiped clean earlier this year, our makeup queen has been teasing us with what's to come, including a total revamping of her line. And now, we finally got a taste.
On June 18, we got a first look at the new-and-improved Kylie Cosmetics lip kits. Not only do they have a fresh look, but the beloved product also has a new formula that's better for our lips and the planet. It's vegan, lightweight, and smudge-resistant. But Jenner is the true gift that keeps on giving. The latest surprises? An all-new Kylie High Gloss and 15 matte/shimmer gel eyeliners. And yes, these are also vegan (and cruelty-free, gluten-free, waterproof, and all of the other goodies).
Jenner recently opened up about why her obsession with lips first began during the Keeping Up With the Kardashians reunion. "I have really small lips, and I didn't ever think about it until I had one of my first kisses and a guy said to me, 'Oh my god, you're such a good kisser, but you have such small lips," Kylie shared. "From then on, I felt un-kissable. I had an insecurity because this guy said something to me."
The mama-of-one added, "Then I got this obsession with makeup because I would over-line my lips." And the rest, as they say, is history. That might've been a blow to teenage Kylie's self-love, but those difficulties led her to build a beauty empire. And Jenner's makeup line isn't the only brand by the multi-millionaire that's dropping new merch.
The reality TV star is making her other brands eco-friendly. Kylie Skin announced reusable cloth pads, "Perfect for applying liquid products or removing your masks." Also perfect for saving the earth and your moolah. Oh, and in case you missed it, Stormi's mama isn't just giving us new products; she's giving us whole new brands.
We're obviously talking about Kylie Baby and that suspected swimwear line. The 23-year-old filed a trademark for Kylie Baby back in May 2019, and it seems that bath products might be first priority. In June 2021, the beauty mogul blessed our feeds with a shot of her 3-year-old daughter and captioned, "bath time with @kyliebaby." While the newest account doesn't have any posts yet, it's already verified and racked over 700k followers. And we're sure something magical is headed our way...