Why TikTok Is Obsessed With the Denman Brush

Georgina White Beauty /
denman brush viral tiktok
Instagram via @denman_pl

If you are ever scrolling through curly hair TikTok channels, chances are that you've come across a video with a Denman brush at least one. But is it worth the hype? We've got the 411 for you, so here's everything you need to know.

hair brush denman tiktok
Instagram via @denmanbrush

Denman has been making hairbrushes since the company was first founded over 80 years ago. It all started when John Denman Dean from Northern Ireland traveled to America in 1938 and was introduced to a life-changing material: nylon. By the 1950s, his patent brush was starting to make waves around the area, but the real reputation came after the Vidal Sassoon's '60s hairdressing revolution. Suddenly, Denman's styling tool became a hairdresser's must-have. And since then, the brand has only grown and expanded around the world. But what's so great about it?

@curlsbykeish Reply to @g.xo23 #denmanbrush #brushstyling @denmanbrush #curlyhair ♬ Elevator Music - Bohoman

While it wasn't initially marketed for curly hair in mind, the Denman brush has exploded in the curly community across all social media platforms. From TikTok influencers to Insta baddies, millions of curly girls (and guys, too!) have fallen for Denman and aren't looking back. In fact, if you want to see it for yourself, you can search the company name as a hashtag and see tons of before and after pictures that show just how powerful this styling tool really is. And for people with curly hair, it's turned a bad hair day into a 'do worth photographing.

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Instagram via @denmanbrush

Mell, the face behind @manesbymell, a popular Instagram account dedicated to embracing natural curls, has been a longtime fan of the product. She referred to it as her "tool of choice" and frequently compares newer brushes to see if they match up to the quality. And based on her content, we can see why! The curl definition achieved by this styling tool of choice speaks for itself. And tons of people agree. Just a quick search of #denmanbrush will show you all you need to know.

If you're interested in trying it for yourself, you can find a variety of their products on Amazon.com. And be sure to check back soon for more secrets from the world of haircare!