Hailey Bieber's TikTok Makeup Challenge is Going Viral


| LAST UPDATE 10/17/2021

By Georgina White
Hailey Bieber Peaches Challenge
Getty Images via Neilson Barnard

It's no secret that Justin and Hailey Bieber are incredibly supportive of each other. And following the release of Justin's recent song, Peaches, Hailey created a makeup challenge on TikTok inspired by her husband's music. The #PeachesMakeupChallenge encourages fans to show off their own Peaches -inspired makeup looks on social media, with a chance of Hailey reposting the videos. Evidently, she's paying close attention to the hashtag because she's shared quite a few of her fans' challenge videos on her Instagram.

In case you're wondering what exactly the #PeachesMakeupChallenge is, just take a look at Hailey's initial video, which shows the work of her talented makeup artist, Adam Burrell. Hailey wore soft pinks, warm oranges, and some nectarine shades to achieve the proper Peaches look. Burrell completed the look with a bright, glowing complexion, some pink eye shadow, winged eyeliner, a bit of soft blush, and gorgeous pink lip gloss.

Hailey Bieber Peaches Challenge
Instagram via @haileybieber

After just a few days, Bieber's initial video has millions of views on TikTok and over one million likes on Instagram. Clearly, fans can't get enough of Hailey's peachy face! Ever since Justin dropped his latest album, Justice, Mrs. Bieber has been promoting it nonstop, and we can't blame her; Justin certainly knows how to make some iconic music! 

And evidently, Peaches is incredibly popular, as it already reached the number one spot on Billboard's Hot 100 list. The artist even added another tattoo to his body this week, and it represents the song perfectly. Based on a recent interview, it seemed as though Justin had been thinking about getting a peach tattoo for quite a while. "Maybe I'll get, like a small peach on my body somewhere," he revealed on Sirius XM's The Morning Mash.

Advertisement - Continue Reading Below

Earlier this month, Hailey opened up about her decision to get married young and shared that she has zero regrets about saying "I do" at age 21. Clearly, the Biebers were meant to be, and we can't wait to see what else they have in store for the future!