Rihanna Is Officially Opening a Savage X Fenty Store


| LAST UPDATE 01/09/2022

By Lia Thomson
savage fenty rihanna lingerie
Evan Agostini/Invision/AP/Shutterstock

If you happen to live in Las Vegas, Los Angeles, Houston, Philadelphia, or Washington D.C., you're in luck. Rihanna has just announced that she will be opening five Savage x Fenty storefronts in these cities. Here's everything you need to know.

Savage x Fenty wrote in an official statement, "On the heels of the brand's incredible growth since first launching in 2018, this new direct-to-consumer experience is the next step to bringing a fuller expression of the brand to consumers in key markets." The lingerie brand has been beloved by many fans ever since it was first launched, and now, RiRi has big plans for her company. On Friday, January 7th, the singer-turned-mogul shared the exciting news with her Twitter followers, writing, "2022, we coming in HOT! We bout to bring you a whole new #SavageXFenty experience with the launch of our brick-and-mortar retail stores!" She added, "Can't believe it's actually that time, and I can't wait for you to have this experience irl…" Trust us, neither can we.

savage fenty rihanna store
savagexfenty via Instagram
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The opening dates have not yet been disclosed, but we know the stores will be filled with numerous alluring sets. Over the years, the brand has created lace undergarments, bralettes, sexy pajamas, and more. The all-inclusive enterprise debuted its latest line in September with several A-listers modeling the lingerie, including Behati Prinsloo, Gigi Hadid, Emily Ratajkowski, Irina Shayk, and even Cindy Crawford. The models strutted down the runway for Rihanna's Savage x Fenty Vol. 3 Amazon Live Fashion Show.

Along with the lingerie items, the 33-year old also dropped a perfume back in August. "That's the thing I love the most," she explained in a statement about the fragrance, "It's an experience, it's a memory, encapsulated into a fragrance. One smell, you'll never forget it." Fenty Eau de Parfum has sensual notes of magnolia, musk, tangerine, and blueberry and hints of Bulgarian rose absolute, geranium, and patchouli. We're hoping the perfume bottle will be available in the upcoming stores, so we can purchase it and smell just as good as Rihanna. But, in the meantime, we'll be shopping in the online store.

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